Chris Brogan's "50 Ideas on Using Twitter for Business"

This piece was extremely helpful, especially for someone (like me) who is just beginning to figure out all the nooks and crannies of Twitter.  It's full of wonderful tips and information to get users more acquainted with all that Twitter has to offer.
The first thing that stuck out to me about Chris Brogan's article "50 Ideas on Using Twitter for Business" was the incredible number of links.  Before I even began reading, I noticed all the orange links that were placed throughout the whole article.  Immediately this signified a piece that would be very user friendly and helpful. Another thing that stood out to me is the way Brogan breaks up the piece into five separate sections:

• First steps
• Ideas about WHAT to Tweet
• Some sanity for you
• The negatives people will throw at you
• Some positives to throw back

These titles let readers have a clear understanding of what information each will cover.  Also, they seem to go in a very logical and chronological order for users who are new or who are still trying to figure out how to use it.

It's really helpful, as mentioned earlier, that Brogan links to other Twitter related sites and Twitter applications like Twitter Search and Tweetdeck.  He also incorporates other beneficial sites like TinyURL into his ideas.  Lastly he linked to wonderful examples of Twitter accounts for companies and people.  This is a great and simple way to encourage readers to navigate to Twitter to not only see the examples he's providing, but also to start accounts of their own and incorporate the tips he's offering into their Twitter lives.
These are 10 of Brogan's tips I found to be very beneficial:

• Because listening is No. 1, build an account and immediately start using Twitter Search to listen for your name, your competitor's name and terms that relate to you. 
  
• Talk to people about their interests.
• Ask questions.  Twitter is great for getting opinions.
• Follow interesting people.  If you find someone who tweets interesting things, see who she follows, and follow her.
• You don't have to read every tweet.Learn to use tools like TinyURLand bit.ly that shorten up URL's.  It makes things cleaner.
• Share the human side of your company.Don't answer the question "What are you doing?"  Answer the question "What's caught your attention?"
• Twitter can break news much faster than other sources.
• Twitter is a great tool for business development.